I’ve always loved consumer goods; and I’ve been fortunate see those consumer goods across the world on my travels.

Over time, what I began to find fascinating was that these powerful and strong brands would all seem to follow the same local twists or global themes.

So these archives are a tribute to those 8 global consumer goods brands: Coca-Cola, Fanta, KitKat, Lay’s, Oreo, Pepsi, Pringles and Wrigley.